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Wall Street Takes A Second Look At Apple's iPhone Strategy

October 5, 2011 19:22 by: Mark Reschke   0 Comments

Categories: iPhone , News , Products

The shock of Wall Street not seeing the terminology "iPhone 5" on Apple's latest iPhone offering sent the stock careening in Tuesday's trading, down as much as $17 a share to $357.32 before bouncing back in late day trading.

Punditslooking for link-bait notwithstanding, the fears of some analysts and investors seem to be turning a corner today, from emotionally disappointed, to looking at the facts – Apple has put together a world-wide iPhone lineup that attacks every pricing segment head on with iOS devices:

- iPod touch: $199, $299, $399
- IPhone 3GS: Free
- iPhone 4: $99
- IPhone 4S: $199, $299, $399

Never has Apple had a lineup containing three distinct iPhone models covering free – $400. Android devices, which have been enjoying a competition-less ride across the globe from the iPhone in the low-end market, now face a frontal assault it has yet to experience. Investors appear to being seeing the financial light, with AAPL making a northerly correction, currently up $7.32 a share.

While the emotion of not seeing a newly skinned iPhone with the "5" nomenclature it is disappointing to many, over time the iPhone 4S will be seen for what it is – An iPhone 5 in an iPhone 4's body, and what's not to like vs the competition in that skin?

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