Articles tagged Special_Event.

Based on BGR's claims, it appears Apple will actually be revealing pre-announcement information to a select group of Apple retail staff 12 – 24 hours ahead of a major announcement. This would be a first for Apple, and a bold move from the Cupertino machine. But this may be an Apple litmus test, and if successful may lay the groundwork for how future product launches roll out.

It appears Apple corporate does not trust their retail employees (smart move), in that BRG's source claims the 10-15 employees that will be pulling an all-night-er in the stores, must not only sign an NDA, but also lock their cell phones in the managerial office.

Lack of Security within mobile OSes isn't anything new. Developers have seen the gaping holes for quite some time an the public is just starting to become aware. Back on April 5th the WSJ did some pretty impressive research on Pandora's invasive practices within the Apple's iOS and Google's Android operating systems, and both seem to be unable in stop applications from taking what they want out of the phone (at least for now).

With the latest iOS is tracking you story making national headlines, the general consumer seems to be catching on that their devices are peeking in on what they are doing, or at least they think they are (and their apps are likely doing even more privacy damage). The whole buzz around this privacy issue is eerily similar to that of "antenna-gate" and it's best Apple get in front of this as they did with the iPhone 4's attenuation story. It is critical Apple blows holes in mis-information and rumor before it becomes an assumed fact the Apple is stealing your every move from iOS devices.