Articles tagged piper.

Apple Selling Higher-Capacity iPad 2 - Genius

March 15, 2011 08:24 by: Mark Reschke   0 Comments

Categories: News , Products , Review

Tagged: 32GB , 64GB , iPad , iPad-2 , jaffray , piper , survey

Piper Jaffray delivered some interesting survey results over the weekend. The analyst firm conducted a poll from people standing in line to purchase the iPad 2 during Friday's launch event. While many are focusing on how many people the survey claimed were new to the iPad (roughly 70%), there is another statistic that reveals Apple's true genius — the number of people buying higher memory configurations.

Apple has an entry-level $499 iPad, but it's not model that's selling in the majority, at least not this time around. There was rumor as to whether Apple would bump the base model iPad to 32GB and scale north from there. This seemed plausible considering Peter Oppenheimer's remarks during last quarters financial conference call, claiming margins on iPads were very strong. Many companies, if having the chance, would have jumped at including more storage in order to win the specifications game, but not Apple.

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